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Company Headquarters
New York, 10 Hudson Yards
AKD Consultant India Pvt Ltd
Address: F-17, Jinkushal Suri Complex, 230-A,
Masjid Moth, South Ext-II, New Delhi-110049
Email: consultant@akdconsultant.com
Tel No.: (+91) 11-26251821 / 26251822
Product Packaging
Product packaging refers to the design and materials used to encase and protect a product for distribution, sale, and use. Effective packaging serves several essential functions beyond just containing the product. It can influence consumer purchasing decisions, protect the product from damage and contamination, provide essential information, and contribute to branding and marketing efforts.
Effective product packaging is a critical component of marketing and product development. It requires careful consideration of multiple factors, including product characteristics, consumer preferences, regulatory requirements, and sustainability goals. Successful packaging not only protects the product but also adds value to the brand and contributes to consumer satisfaction.